Find, Engage and Educate Your Prospective Buyers with Content that Converts
People love stories. They prefer a brand they can relate with over the one that fiercely sells their products. Our content creators craft engaging content for different stages of the sales funnel. Our marketing experts conduct a thorough analysis to identify your target audience, understand what they are looking for, create informative content and market it where your potential buyers are. With this, you strike the right chord with the right person and come a step closer to selling.
Our Content Marketing Expertise
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On-Site Blogs
Blogs are an essential content marketing tool as they help you solve your target audience’s problems and get noticed by them. Our creative team of writers produces insightful articles optimised for search engines. Right from pitching the relevant topic to framing compelling content, our strategists manage the process beautifully.
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Guest Posts
After diving into your target audience’s demographics, we post high-quality guest posts on authoritative sites. Besides helping you boost your traffic, these posts help you earn quality backlinks. In this way, you get a great opportunity to get noticed by people who are searching for the products or services you offer.
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Meta Descriptions and Page Titles
Our marketing experts help you convey more in a few words with SEO-friendly meta titles and descriptions. We create informative meta titles and descriptions that help you get found by the right people and boost your website’s click-through rate.
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Optimized Web Copy
Your website’s content should bring out your brand’s identity, create a sense of credibility and convince your visitors to take the intended call to action. Our writers create keyword-rich copy that ticks all these points and helps you rank in search engines.
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Ad Creative
Get high quality leads with convincing ads that appear when a prospective buyer is looking for a product or service you offer. The ads highlight your value proposition and bring high quality leads that you can easily bank upon with the help of a stunning landing page.
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Landing Page Content
When you partner with us for Content Marketing Services, we create attractive landing pages that transform your visitors into customers. These landing pages highlight your product or service in all its glory and have strategically placed call-to-action buttons.
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Infographics
Pictures say a thousand words. Words convince. As a leading content marketing agency, we create a fine blend of images and content. Our visually enticing infographics help you get noticed by prospective buyers in the awareness stage and creates an opportunity to capture them in the sale funnel.
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Ecommerce Pages
At MakkPress, we understand that your eCommerce pages determine the success or failure of your marketing efforts. We create product titles and descriptions that help you appear in top search results and help the buyers to understand more about the product.
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Press Releases
Inform the target audiences about your latest products or services. When they hear about your brand from a credible source, it leaves a long-lasting impression in their mind. The next time when they want to buy a product or avail a service, they will think of you.
How Content Marketing Services Benefit You
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Increase Conversions
When you reach the right people at the right time and serve value to them, they remember your brand and come a step closer to buying from you or availing your services.
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Enhance ROI
At MakkPress, we help you make the most of every penny you spend. Our content marketers conduct in-depth analysis to steer your efforts in the right direction. This ensures that every investment you make is strategic and pays off well.
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Unlocks the Potential of Your Existing Resources
When you utilise your existing content to its full potential, you can significantly cut down on your content creation efforts. It ensures that you can deploy your resources elsewhere.
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Multiplies Your Reach
When you use mass mediums like social media, you get people talking about your brand, even if it is not a direct conversation with you. This multiplication effect ensures that you don’t have to spend much time in making people aware of your brand’s existence.
Our Content Marketing Process at a Glimpse
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1. Audit
When you partner with us, our experts conduct an in-depth analysis of your content marketing strategy. It helps us to identify content gaps and new opportunities.
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2. Strategy Formulation
We create a two-fold strategy- content creation and marketing based on your business objectives, audience demographics and SEO results.
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3. Content Creation
We market your content on websites, search engines, social media, emails and your website, deploying our knowledge of what works best on which platform.
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4. Marketing the Content
We market your content on websites, search engines, social media, emails and your website, deploying our knowledge of what works best on which platform.
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5. Tracking Effectiveness
Our experts analyse the performance of the content across mediums. We use these insights to boost the effectiveness of your marketing efforts further.