VILL DE AMORERevamping the Website, Creating Custom Website Portal and Optimizing for Search Engines

Custom Website to Shopify Gold

BUSINESS BRIEF

Purpose built for weddings in 2003, Villa de Amore is a world-class private wedding estate situated in California. Over the years, the company has made many dreams come alive with their all-inclusive wedding amenities. Their top-notch exquisite services have made them one of the most sought after names among couples living in the United States.

Rebranding – Making a Modern Website

Villa de Amore wanted to revamp their design to communicate their passion for the work and make the first stage of client experience, exuberant. Their existing website design was dull. It took several discussions and rounds of revisions to build a website that reflected the brand’s true vision.

While creating a new custom design, our key emphasis was on making it easy on the eye. We placed the call-to-action buttons where they were most likely to benefit. Since mobile users accounted for a major part of their website traffic, we created a responsive design that delivered an effortless user-experience across devices.

The success of the new design was marked by the increased time the users spent on the website and boosted conversions.

Developing Wedding Website Portal

MakkPress built a custom portal based on the premise of tracking and managing the wedding events effortlessly. It empowered the admin, guests, vendors and most importantly the couple to handle the important aspects of their wedding within a few clicks, eliminating the need to supervise everything separately. Some of the key features of this portal are –

  1. Admin can manage all the weddings including the services they offer
  2. Couples can create their own wedding website and share with family and friends for RSVP and other details
  3. Guests can check the location of events, select menu and leave greetings on the site
  4. A bride can book different vendors for diverse services and book them
  5. A bride can manage and finalize the tasting dates
  6. The admin can manage billing and all the other operations
  7. Email Notifications for each event
  8. Vendors can manage their accounts to offer services effortlessly

Optimizing for Search Engines

We analyzed the website to identify the key improvement areas to boost its organic ranking. There was a dearth of qualitative backlinks on high domain authority websites. Our search engine optimization experts deployed a number of proven practices to exemplifyVille de Amore’s digital presence.

Within a span of just 4months, the website witnessed a significant boost in ranking bringing in more leads and clients. It drastically improved the profitability of the business.

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