Why is it Important to Have a Fast Loading WordPress Website?
A site that loads within a few seconds and delivers a smooth user experience will be beneficial to your business in the following ways-
-
Enhanced User Experience
When your website loads swiftly, it creates a positive impression on your users and keeps them further glued to your site to learn more about your services. Also, it is the first step to creating credibility for your business.
-
Reduced Bounce Rates
According to Unbounce, pages that take 5 seconds to load have an average bounce rate of 38 per cent. This is because when your website takes long to load, it irritates your visitors and they leave it without visiting any of the pages.
-
Boosts Visibility
Site speed is a significant search engine ranking determinant. When your site loads quickly, search engines like Google give you an edge over your competitors, helping you rank in top search results and boosting your visibility.
-
Good Brand Representation
When people visit your website and find what they were looking for without waiting for long, it portrays your business in a positive light. It can further lead to referring you to a friend or availing your services again shortly.
How We Optimise the Speed of Your Website
-
1. WordPress CDN Support
A Content Delivery Network (CDN) plays a major role in the loading speed of the website. It is done by connecting your WordPress website to the nearest geographically located server to your targeted location. Our CDN supports makes your site faster to help you get an edge over your competitors.
-
2. On-Demand Loading
If your site has a significant number of images, video embeds, and photo galleries that cause it to slow down, our experts implement on-demand or lazy loading to speed it up. With this, our talented developers ensure that only elements that appear to your visitors at a given point load when a page is visited.
-
3. Leverage Browser Caching
Browser caching plays a very important role in reducing loading speed. Our WordPress speed optimisation experts help visitors to save and reuse crucial files for future use. This ensures that the site loads faster when they visit it later, creating an amazing user experience.
-
4. JavaScript & CSS Minification
JavaScrip & CSS provides style and design to your website. However, they also slow it down. At MakkPress, we optimise your website by removing unnecessary or redundant data without the loss of style and structure of your website, resulting in a faster website.
-
5. Image Modification
Our developers compress your website’s images to maintain their quality while ensuring that they do not become a roadblock in quick loading. It ensures that your images cast the desired impact by supporting your content and keeping your visitors engaged.
-
6. Premium Cache Plug-Ins
When you choose MakkPress as your WordPress speed optimisation company, our experienced developers use premium cache plug-ins to ensure that when someone visits your website again, the website uses the information saved in the form of cache and loads within no time.
Customer Testimonials
Clients Compliments that Make Us Work Harder
Words from Our Client
The team is always very friendly and responsive. They are knowledgeable and have a solution to any query or issue we throw their way. We are very happy with Makkpress and continue to use their services!
Why Choose MakkPress as Your WordPress Speed Optimisation Company
